Show Notes:49. Kate Motaung — A Christian’s Struggle with Building A Platform and Influence
Every author inevitably faces the question of platform. How big is your email list? How many followers do you have? Who do you know?
The benefits are obvious, having an audience usually means selling more books, and publishers exist to sell books. But as a Christian, the tension is just as obvious. Isn’t promoting yourself something like the builders of Babel attempting to make a name for themselves? How do you grow a personal audience when you’ve been called to make less of yourself—even to die to yourself?
Kat Motaung joins me to talk about her personal struggles with platform and how she has found a way. Her insights have been recently published in a book she co-authored with Shannon Popkin, entitled, Influence: Building a Platform that Elevates Jesus (Not Me).